Shortlist

Leadership in Sport Business Award

Amadou Gallo Fall
NBA : Vice President and Managing Director for Africa
Richard Glover
Tennis SA : CEO
Kevin Vermaak
Absa Cape Epic : Founder
Blanche De la Guerre
Netball SA : CEO
Presented by: 

Sport Industry Personality of the Year

Luxolo September
PSL: Senior Manager
Kelvin Watt
Nielsen Sports: Managing Director Asia, Africa and Middle East
Cairo Howarth
EFC: President
Bruce Fordyce
Parkrun South Africa: CEO
Presented by: 

Brand of the Year

New Balance
NBA Africa
EFC Worldwide
DHL
BrightRock
Blitzboks
Presented by: 

Participation Event of the Year

Sanlam Cape Town Marathon
Sanlam Cape Town Marathon
Parkrun
Parkrun South Africa
Absa Cape Epic
Absa Cape Epic
Presented by: 

Digital Platform of the Year

The Sharks
The Sharks Facebook Page
SuperSport
SuperSport Social Media
Orlando Pirates FC & Sportal
The Official Orlando Pirates Online Shop
Ideation Station
Playing Surface
Presented by: 

Creative Activation of the Year

KFC
KFC Mini Cricket Kids vs Proteas Tour Launch
Vodacom
Vodacom Super Rugby Red Rewards
Vodacom
Vodacom Shake Everyday
Vodacom
Vodacom Red Father + Son Sleep Out at Loftus Versfeld
New Balance
Training Day
Audi South Africa
Batting Masterclass 2.0
Presented by: 

Best New Sponsorship

Pernod Ricard South Africa
SunMet celebrated with GH Mumm
Shield
Shield Sbonis’iDiski
New Balance
Temba Bavuma
Nashua & ShadowBall
Nashua Rugby Skills Project
General Tire SA
General Tire Lifesaving South Africa
BrightRock
BrightRock Players Choice Awards
Presented by: 

Campaign of the Year (South Africa)

Absa
The Ready to Work ABSA Premiership Campaign
Vodacom
Vodacom Super Rugby 2017
Toyota
Toyota Fortuner 4x4 Challenge 2017
Shield
Shield Sbonis’iDiski
Audi
Audi #untaggable Proteas
Audi
Audi Q5 Fast Track

Best Use of Social Media

Toyota
Toyota Fortuner 4x4 Challenge 2017
Supersport
New Football Season
New Balance
#BeProteas
NBA Africa
NBA Africa Game 2017
Mark Beaumont Online
Around the world in 80 days
Fox Sports
WAFU Cup of Nations 2017

Development Programme of the Year

Engen
Engen Youth Development Programme
SA Rugby Legends Association
SA Rugby Legends Association Rugby Development Programmes
SA Rugby
Get Into Rugby
NBA Africa
Royal Bafokeng Jr. NBA Programme
Blue Label Telecoms
Blue Label Alexandra Cricket Development Programme 2017
Ajax Cape Town Ajax
Cape Town Community Scheme

Cutting Edge Sport Award

T+W
Commercialising Great Stories
SA Rugby
HSBC Cape Town Sevens Big Screen
SA Hockey
Premier Hockey League Draft 2017
Nashua & ShadowBall
Nashua Rugby Skills Project
BrightRock
BrightRock Players Choice Awards
Audi
Audi Q5 Fast Track

Audio Visual Content of the Year

T+W & Nedbank
Nedbank Running Club - Reason to Run
SuperSport
Touch of French
New Balance
#BeProteas
Mark Beaumont Online
Around the world in 80 days
Audi
The #untaggable Proteas
Absa Cape Epic
The Untamed African MTB Race

Best Sponsorship of an Event or Competition (South Africa)

Vodacom
Vodacom Super Rugby 2017
Restonic
Restonic - EFC Sponsorship
New Balance
Comrades Marathon 2017: My Future Self
Nedbank
Nedbank Cup Final
DHL
DHL Delivers at HSBC Cape Town Sevens
Bonitas Medical Fund
Bonitas – Official Sponsor of the Comrades Marathon

Best Use of PR

SA Rugby
The Arrival – Blitzboks
New Balance
#BeProteas
Cricket SA
Proteas Women's ICC Cup Campaign #AlwaysRising
Audi South Africa
Audi Q5 Fast Track
Audi South Africa
Batting Masterclass 2.0

Best African Sponsorship

SportPesa
SportPesa Sponsorship of Everton Football Club
Everton Football Club & SportPesa
Everton in Tanzania

Best Live Experience

SA Rugby
HSBC Cape Town Sevens
NBA Africa
NBA Africa Game
Jaguar Simola Hillclimb
2017 Jaguar Simola Hillclimb
Bidvest Wanderers
Momentum ODI Pinkday
Absa Cape Epic
The Grand Finale At Val De Vie