Woods silent in new Nike TV advert- 8 Apr 2010 00:00:00
Nike has aired its new television commercial with Tiger Woods, his first new TV spot since a sex scandal prompted some sponsors to distance themselves from the golfer.
The black-and-white advert shows Woods looking directly into the camera while the voice of his late father Earl Woods, in an older recording, speaks in the background, asking: ‘Tiger? I want to find out what your thinking was, I want to find out what your feelings are, and did you learn anything?’
But Woods does not speak in the advert as it ends with the signature Nike swoosh.
The advert was filmed several weeks ago at Isleworth Country Club, a golf course near Woods's Florida home.
Nike has been a strong backer of Woods, since the scandal and the sports apparel company will stand alone as the sole sponsor on his golf bag at the Masters.
The advert will run on Wednesday and Thursday on the Golf Channel and Walt Disney's ESPN.
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