Sport Industry Group

CSA launches transformation fund- 9 May 2012 00:00:00

Cricket South Africa has launched its transformation fund at the CSA Chief Executives’ Committee meeting in line with the Memorandum of Understanding the governing body signed with Sport and Recreation South Africa and the South African Sports Confederation and Olympic Committee.

CSA acting president Willie Basson, who is also chairperson of the CSA Transformation Committee, said: ‘This is a vital strategic initiative. Up until now transformation has largely been seen as a moral initiative - doing the right thing to repair the imbalances of the past that are well known.’

‘But it has now become a strategic imperative if we are to maintain world-class standards and competitiveness over the next 20 to 30 years.’ 

‘We have excellent High Performance strategies in place that are reflected in the excellence of the Proteas and our other national squads but we need now to activate our total human capital base and to align our strategies in line with the changing demographic profiles across all our communities.’

‘More than 80 percent of our population under the age of 15 is ethnic African and it is very clear that it is here that we need to broaden our resources in terms of facilities and particularly in terms of opportunity for participants.’

Basson added that the application of transformation funds would be done on a regional basis as each area had its own specific needs. 

Each affiliate will submit transformation fund projects and these proposals will then be evaluated by the Transformation Committee.